Did you know that 76% of consumers are more likely to buy from a brand that personalizes their online experience? In the world of digital marketing, getting ahead and keeping your audience’s attention is key. It’s not just about coming up with new ideas. It’s about finding that sweet spot between what’s new and what people are okay with. That’s why the Most Advanced Yet Acceptable (MAYA) principle is important. The MAYA principle was first talked about by designer Raymond Loewy. It says that people like new things but they also like what’s familiar. By mixing the two, companies can…
