Redesigning Scoop.it & Your Web Design Too

Redesigning Scoop.it & Your Website Too graphic
Comments (5)
  1. Marty I agree, I never promote my Scoopit homepage as it has no real value for my visitor. My Google analytics show I get very few visitors to the homepage which makes since because most visitors to Scoop.it are not members so can’t follow us via Scoop.it, but they are following other ways because 48% of them are return visitors.

    Looking further into the analytics not many go to the topic homepage either, so I’m testing new ways within my marketing strategy for Scoop.it to engage.

    Eg. Pop up and slide up call-to-actions as seen on my hhttp://www.scoop.it/t/marketinghits topic. This pop up also show when someone is coming to a shared post on my topic not just the homepage. Right now it a newsletter sign up, I’m thinking of doing polls, follow me, and maybe even a context are two. On my newsletter sign up is see a 1.4 ctr%

    It sure would be nice to have some customization options for the homepage.

    1. Martin Smith says:

      GREAT Comment BY. Thanks, Marty

  2. Todd Lohenry says:

    Interesting concept. I like scoop.it but I don’t like their professional business model. I think $79 per month is outrageous when I can use RebelMouse for free…

    1. Martin Smith says:

      Thanks Todd and agree. I started paying the $79 when my employer paid for it. Now that I’m on my own again I’ve thought about dropping simply due to money / value. If I get pressed up against he wall financially this is one of the first things I toss over the side of the balloon. I would drop back to 5 feeds. Only reason I haven’t done that is can’t quite figure the consequences to my 34,000 followers. Great thought though thanks. M

      1. Yes, Todd & Marty, $79.00 is high compared to other services and that is one of the reasons I’m rethinking how I use Scoop.it. but the other reason is how much value I get for the time I spend with any tool, paid or free.

        My new strategy I’m testing is focusing more on lead gen. and engagement off Scoop.it. Scoop.it will be just one of the steps or channels in the funnel.

        If you have signed up for my newsletter via http://www.scoop.it/t/marketinghits you will see one of my next steps. It uses the Scoop.it analyitcs to drive the traffic to my site.

        We have to remember most visitors to Scoop.it are not signup up and don’t follow our topic. Since I’ve installed the follow me widget on the right side of my topic I have 23 new follows on my social channels or .97%ctr on the widget and the widget tells me when/who they are = Engagement off of Scoop.it

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